The World’s 100 Best Pastry Shops
Brauð & Co
Reykjavík, Iceland
Top 10No. 1 in EuropeNo. 1 in the Nordics
A small takeaway bakery near the church in Reykjavík, known for cinnamon rolls served warm from the oven. The facade is covered in a colourful graffiti mural, and the counter also sells pistachio buns, vinarbrauð, croissants and loaves of bread.
Highlights
- Cinnamon rolls warm from the oven
- Pistachio cinnamon buns
- Colourful mural on the facade
Good to know
- Queues form at opening but move quickly
- Pastries sell out by the afternoon
- Almost no seating inside; benches nearby
